Five teams of students studying B.A.F.S. and Economics: “Sequence”, “Unika”, “Prism”, “PRop” and “Eloquent” have participated in Hong Kong Creative PR Competition Opening ceremony. Through experts’ sharing, students understood the importance of PR in business operation and the traits of being a PR consultant.
As a creative PR consultant in the project, students will help an assigned company to design and create a promotion video based on the three elements including “ESG”, “Metaverse” and “Big Data” as well as the company’s needs. It would be a great opportunity for students to explore the business world and contribute to the society for a better future.